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Title Tags & Meta Description Tags
Overview The basic structure of a Web page contains simple HTML tags that are important to optimizing the content for search. These tags include the title tag and the meta description tag. These tags inform search engine spiders about a Web page name, about the targeted keyword phrases for which it is optimized, and they [...]
Brand Marketing Key Weekly/Monthly Dashboard Metrics
As you know from my Bio page, one of my roles in the marketing industry was marketing manager of JumpTV Inc. , an international IPTV company. At JumpTV, I was introduced to the world of web analytics and ways for reporting content streaming, user navigation using various online reporting tools. Here are few KIPs reported on [...]
Glossary Business and Financial Terms
Account A separate record showing the increases and decreases in each asset, liability, owner’s equity, revenue and expense item. Accounting The process by which financial information about a business is recorded, classified, summarized and interpreted by a business. Accounting professional One who is skilled at keeping business records. Usually, a highly trained professional rather [...]
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